Our History
The brands and partners we have walked with since day one.
2019
LAYENBERGER
TOBUS's very first exclusive license — one of Germany's most famous diet & nutrition brands
Officially the first exclusive license brand of Tobus. Layenberger is one of the most famous diet and nutrition brands in Germany — a proven brand that has won awards at various competitions in Europe.
- TOBUS's #1 exclusive license
- Multiple European award winner
- Exclusive license for Korean market
2020
LEMONA
Global distributor of the vitamin candy famously endorsed by BTS
Contract with Kyung Nam Pharm as global distributor. The main model of Lemona is BTS — the most popular K-Pop boy group — propelling the brand to worldwide popularity.
- Global distributorship
- Endorsed by BTS
- Sold-out craze worldwide
2021
Italian Coffee
Fastest growing Italian coffee brand in Europe & the US — exclusive in Korea
Tobus signed an exclusive sales contract with Italian Coffee Italy headquarters (La boutique del caffe srl) and officially launched in the Korean market in March 2021. Within one year, sales exceeded 30,000,000 capsules with an average of 250,000 capsules sold monthly.
- Exclusive license for Korean market
- 30M capsules sold in first year
- #1 in major online stores
- #2 in Hyundai department stores
2022
INNER NUTRI
TOBUS's own health-food brand, debuting with organic Black Maca
TOBUS launched its own brand Inner Nutri. Raw materials for health functional foods and supplements are imported, produced, and sold all in-house. The launch product, organic Black Maca, has sold out its initial production run, with additional production in progress.
- TOBUS in-house brand
- Vertically integrated
- Initial run sold out
2024
Kuschelweich
Exclusive distribution in progress with German life-care company fit GmbH
Contract in progress with German life-care company fit GmbH as exclusive distributor in Korea, bringing the iconic German fabric-care brand Kuschelweich to Korea.
- Exclusive license in progress
- Iconic German fabric care
2025
ALP NUTRITION — ALP BEAUTY
A new chapter for the ALP family — next-generation collagen beauty
Contract with ALPnutrition GmbH for ALP BEAUTY as exclusive distributor in Korea. We are collaborating on the product design and Korean launch of a new generation of collagen supplement products.
- Exclusive license for Korean market
- Next-gen collagen supplement
- Joint product design
2026
Voelkel BIO
Since 1936 — Germany's No.1 organic & Demeter-certified juice brand
Voelkel is Germany's No.1 organic and Demeter-certified juice brand, pioneering the natural beverage market since 1936. We are officially introducing this premium lifestyle beverage to the Korean market, targeting top-tier retail channels.
- Exclusive license for Korean market
- Demeter certified
- 90 years of heritage since 1936
- Top-tier retail channel focus
More premium brands. More markets. More partnerships.
